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King of the Pitch

Number 15511
Subject Advertising
Source Brill's Content
State None
Year 1999
Publication Date June 1999
Summary Infomercial guru Kevin Trudeau has used his blinding charisma and faux-journalistic techniques to rocket to the top of the direct-response TV business. But with his history of run-ins with the law, you may not want to buyt what he's selling just yet.
Category General
Pages 5
Keywords Infomercial;Marketing
Related Links None
Related Video None
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