| Number | 24701 |
| Subject | Environment |
| Source | New Scientist |
| State | CA |
| Year | 2010 |
| Publication Date | 2/20/2010 |
| Summary | Aldhous and McKenna analyzed data from two available databases to determine whether or not "environmentally conscious" purchasing and investment choices can create a "green economy." The reporters found that consumers are generally confused about a company's "green credentials" and the consequent environmental cost. The results from the investigation encourage companies to fully disclose "their environmental impacts." |
| Category | Computer-Assisted Reporting |
| Pages | 12 |
| Keywords | Earthsense; Trucost; environmental impact; eco-friendly; Whole Foods; Viacom; TreeHugger |
| Related Links | http://www.newscientist.com/special/green-companies |
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