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Social media can be a giant haystack of information and people: some helpful but much of it worthless or inaccurate. In this session, you'll learn how to dig through that giant pile to find golden needles for your stories, the tactics and tricks of advanced searches in Facebook, LinkedIn, Twitter and Instagram, and you’ll discover the power of geolocation, to find social media information and sources in a specific place. You'll also see how a free dashboard (HootSuite) can help you monitor social media regularly.